At the bootcamp session at last week's Content VIA Platforms conference, I gave a presentation on developing a mobile strategy in a multi-platform world.
It was a fun discussion, spotlighting why HTML5 vs. native app doesn't have to be a religious war, among other topics.
I've posted the slides here.
Developing your mobile strategy siia via bootcamp - barry graubart
At the bootcamp, we also discussed the recent Jason Pontin post, Why Publishers Don't Like Apps and my response, News Flash: Crappy Replica Apps Won't Save Publishing.
At the bootcamp, we also discussed the recent Jason Pontin post, Why Publishers Don't Like Apps and my response, News Flash: Crappy Replica Apps Won't Save Publishing.
