Social software adoption patterns
Steve Goldstein has an interesting post today on the AlacraBlog: You Are What You Publish.
In it, he postulates how students, being early adopters of tools like MySpace and FaceBook, will soon utilize other social networking apps such as wetpaint, jotspot or Socialtext.
These students, as they move into the workforce will drive increasing usage of community-based social sofware in the workplace.
I echo Steve's conclusion that if you're looking for ways to spur viral adoption of these tools, the education market is a good place to focus.
Meanwhile, if you have kids today, take a few minutes to learn more about what they're doing on these social software sites. It might just help you understand where your own business will be headed in the next few years.
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