Why Donors Choose Works
Last week, I posted about Donors Choose and the Donors Choose Challenge.
One of the things that makes Donors Choose so attractive is the ability to earmark your donation to a specific project for a specific school. The project that I chose to fund was Bridging the Technology Gap in an Urban School. This was to fund the purchase of a multimedia projector for a 5th grade school located in the South Bronx.
Just today, I received an email from Mrs. Carfiro, the teacher who had submitted the request:
Dear Mr. Graubart,
Thank you very much for funding our proposal. My students are going to be very excited about the new technology we will bring bringing into our lessons. This couldn't have come at a better time, as we are beginning to prepare for the NY State Social Studies Test. With this projector I can now make test preparation more fun and interactive. I can't wait to let my student know that they will have their own personal projector for us to use. On behalf of my students, I thank you. Sincerely, Ms. Carfiro
So, in a matter of about two weeks, I was able to identify a project which I wanted to fund, make a donation targeted specifically to that project, and get confirmation from the teacher that their project had been fully funded. When you compare that to the traditional model of donating to an organization and hoping your dollars make an impact, there's no comparison.
If you haven't yet reached out, go to Fred Wilson's Donors Choose Challenge page and make a donation. You'll be glad that you did.
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