Widgets for Content Syndication
Widgets are becoming increasingly important, as part of the continued deportalization of the Internet. Widgets allow the easy syndication of content to blogs, social networks like Facebook or MySpace and other web sites. While only a handful of content providers have yet deployed widgets for delivery of their content, it’s a topic that’s getting a lot of mindshare among the content community.
I’ve been asked to moderate a panel on widgets at the SIIA’s next brown bag luncheon (Sept 20) in New York, entitled Think Small: Why Widgets are the Next Big Thing for Content Distribution. Panelists will discuss how they are using widgets to drive traffic, create unique advertising or sponsorship opportunities and sell content.
We’re still finalizing the speaker list, but the preliminary details are posted on the SIIA site. The brown bags are always a great networking opportunity as well, so if you plan to be in NYC on the 20th, I’d encourage you to sign up while there are still open slots.
Hope to see you there.
