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« The View Out My Window - Part II | Main | Reuters Repositions ClearForest as Open Source »

February 07, 2008

MyTrade acquired by Investools

Financial trading site MyTrade.com has been acquired by Investools (NASD: SWIM).  MyTrade allows users to customize their online trading page, much as you might add widgets or gadgets on a social net page or on My Yahoo.

Investools will merge the MyTrade platform into their ThinkorSwim online brokerage application.

According to Howard Lindzon, MyTrade went from concept to acquisition in under four months.  Howard indicates that this deal, much like his Wallstrip success, was facilitated completely by the blogger community.  Howard has more details on his blog including (of course) a video.  For those who've missed the lovely Lindsay, she makes a guest appearance in the video.

Congratulations to Andy and Landon Swan at MyTrade.


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