More Blogonomics
There have been a bunch of posts on Blogonomics recently. Felix Salmon, at Portfolio.com's Market Movers blog has been the leader in these discussions. He dissected the likely P&L for Gawker and ripped the ridiculous Breakingviews article on blog valuation (I posted a related piece on blog valuations at the time).
Now, Doug McIntyre at 24/7 Wall Street gets into the mix with his post, the Twenty Five Most Valuable Blogs. As Doug points out, "the task of valuing the largest blogs is impossible", but he makes a great effort here.
The top five, according to Doug:
- Gawker Media, including Gawker, Wonkette, ValleyWag, Gizmodo and others ($150 M)
- MacRumors ($85 M)
- Huffington Post ($70 M)
- PerezHilton ($48 M)
- TechCrunch ($35 M)
Of course, a blog is only as valuable as an acquirer is willing to pay, but his methodology is pretty sound.
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