New Launches to be Announced Today
Apple is scheduled to announce today the launch of a new product in the area of movies. Being Apple, there's a lot of hype and not much information in advance of the official announcement.
While it could be something simple, like the addition of movies to iTunes, rumors are flying that it could be something bigger. While an updated iTunes is clearly part of the announcement (see the black screen below which shows up on the iTunes store this morning), one idea that is more intriguing would be a better way to play those movies through existing technology (i.e. televisions). In essence, a video version of their AirTunes product, providing wireless delivery of movies from your PC to a receiver connected to your television.
For more rumors about the Apple announcement, take a look at the following blogs:
MacRumors has live "red-carpet" coverage via an Ajax interface
The Unofficial Apple Weblog
Frank Barnako's WebLog (Marketwatch)
No Sheep
PaidContent
The Apple announcement is taking much of the air out of an announcement coming from Redmond today, that of the beta label coming off of Microsoft Windows Live Search. Windows Live Search will replace the floundering MSN Search, which barely appears on the search engine radar these days.
According to Microsoft, Windows Live Search will "allow for refined queries and presenting results on a new user-friendly interface". Yawn. Remember when new Microsoft announcements used to generate excitement? The most interesting thing I can say about this one is that it could create some short-term revenue opportunies for SEO consultants, to tweak e-commerce sites a bit.
For more info, take a look at Search Engine Watch and CNET.
Update: BlogSEO is a little more excited than I am about Windows Live Search.
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