Zillow Launches Vanity Play for Real Estate
User-generated content has become all the rage.
Now, real estate valuation site Zillow has added a new layer of user-contributed content. Starting today, users can register and claim their house on Zillow, updating the information that Zillow has in their database for your home (# of rooms, square footage, year built and more). Zillow will used that information to update their valuation estimate for your home.
Now, we've all looked up recent sales to see how much someone paid for their house, but this brings pretentiousness to a new level. Now, you can make sure that your neighbors think yours is the most expensive home on the block. Want to impress your boss, your ex or the family across the street? Just enhance your listing a bit and watch your supposed valuation soar...
The real estate bubble has created paper wealth for a lot of people, most of whom will never see the benefits of that, at least until retirement. Unfortunately, that won't stop many of them from updating their Zillow profile in hopes of appearing to be ahead of the Joneses.
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