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    « The Alacra Affiliate Widget | Main | LiveTwitting NetGain »

    May 19, 2008

    Groundswell in Action

    A side benefit of long plane rides is that, after the laptop battery dies, you get the chance to catch up on some reading.

    Yesterday, flying out to the west coast, I cracked open Charlene Li's new book, Groundswell. Groundswell focuses on the impact of Web 2.0 technologies and how they can take on a life of their own.

    I'll try to do a book review when I finish the book, but in the meantime, I thought that it would be interesting to share a live example of the Groundswell effect. Sometimes something gets out onto the web and you lose all ability to control where it goes.

    You may have seen the recent video clip of Bill O'Reilly throwing a fit on-screen. Millions have now seen it on YouTube and now there are some humorous spinoffs.  Here they are for your entertainment (language not appropriate for young children).

    The original clip.
    Barely Political imagines the producer's dialog during the event.
    And now, the hip-hop dance mix version.



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