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« Off to Camelback | Main | Live blogging from Buying and Selling eContent »

April 09, 2006

Blogburst to launch Monday

Blogburst, the blog syndication service, which I've posted about previously, will officially launch on Monday.
It will be interesting to see how the various newspapers choose to integrate the blogs into their services.  Interestingly, this comes the same day that the NY Times Public Editor announced that the Gray Lady has expanded its use of blogs written by Times reporters.
Whether Blogburst can successfully monetize blogs or not, it's clear that the mainstream media is taking a more serious look at how they can blend authoritative content with opinion.

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